EN PASSANT COFFEE ROASTERS
A brand identity I made for a hypothetical cafe where patrons go to enjoy a world-famous latte & test their wits in a game of chess. The illustrations on the packaging system and throughout the branding offer insight into a comical world of medieval characters representing chess pieces and medieval motifs.
The Royal Gauntlet Chess Tournament
As an extension of en passant's brand, the Royal Gauntlet is a recurring chess tournament event held at the cafe. Contestants can bask in the glory of intellectually crushing their opponents, all while enjoying merch and posters of medieval chess-like skirmishes and characters in the game.
